Bugaboo is proud to announce a partnership with prestigious Italian fashion house Missoni to create two tailored designs for the Bugaboo Cameleon and Bugaboo bee.
The iconic fashion brand, well known for leading the way with pioneering knitwear garments is the perfect partner for Bugaboo’s classic stroller designs The Bugaboo + Missoni collection features a vibrant zigzag pattern decorating the canopy of the Bugaboo Bee+
To complete the look for fashion savvy parents, the collection also includes a beautiful knitted blanket. All the fabrics are made in Italy, ensuring the signature luxury of Missoni’s craftsmanship and quality are upheld.
The collaboration represents the innovative and functional design personalities of Bugaboo, and the contemporary approach towards fashion and design by Missoni. The connection is illustrated in an Op Art inspired world showcasing Missoni’s mesmerizing prints and Bugaboo’s directional design (pictured above).
Angela Missoni, co-owner of Missoni S.p.A: “It was a great joy to work on this project. Children are so sensitive to colours and patterns, so working with Bugaboo gave me a unique opportunity to create a dream stroller that I hope will be enjoyed by children and will stimulate their senses”.
Madeleen Klaasen, Bugaboo CMO comments: “At Bugaboo we always aim for exciting, yet unexpected collaborations. We feel privileged to be working with Missoni and this partnership combines excellence and innovation in stroller design with the unmistakably colour patterns of Missoni”.
The Bugaboo + Missoni collection is available to pre order for January 2012